EXPLANATION AND THE CONCEPT OF DESKTOP PUBLISHING
CHAPTER ONE
INTRODUCTION
Desktop Publishing (Abbreviated DTP) is the creation of documents using page layout (page layout is the part of graphic design that deals in the arrangement of visual elements on a page. It generally involves organizational principles of communication objective specific communication objective specific communication objectives). Skills on a personal computer. Desktop publishing software can generate layouts and produce typographic quality text and images comparable to traditional typographic and printing. This technology allows individuals, businesses, and other organizations to self-publish a wide range of printed matter.
Desktop publishing is also the main reference for digital typography. When used skillfully, desktop publishing allows the user to produce a wide variety of materials, from menus to magazines and books, without the expense of commercial printing.
Desktop publishing combines a personal computer and WYSIWVG can acronym for “What you see is what you get”. In computing) page layout to software to create publication documents on a computer for either large scale publishing or small scale local multifunctions. Desktop publishing method provide more control over design, layout, and typography than word processing. However, word processing software has evolved to include some, through by no means all, capabilities previously available only with professional printing or desktop publishing.
DEFINITION OF DTP
Definition publishing is the process of using the computer and specific types of software to combine text and art work to produce document properly formatted for print, web, or mobile devices such as newsletters brochures, books, business cards, web pages, greating card, letter head, packaging signage, etc.
CHAPTER TWO
THE ITEMS OR EQUIPMENT USED OR REQUIRED FOR DTP
The success of your desktop publishing wild depend in a large part to your equipment, arsenal of software, and proficiency in suing them to create the quality graphics that your client needs.
The basic equipment and supplies needed in desktop publishing areas follows:
1. High-capacity computer
2. Various desktop publishing software programs
3. Scanner
4. Desktop back-up system
5. Laser and color printers
6. Virus protection program
7. Front software
8. CD writer (CDR/CDW)
9. Clipart
CHAPTER THREE
WHAT CAN BE PUBLISH
The things to be publish are:
1. Books
2. Brochures
3. Graphics
4. Posters
5. Business identification Logos
6. Newsletters
7. Sigs
8. Greeting card
9. Business card
10. Invitation card
11. Almanacs etc
CHAPTER FOUR
WHAT ARE THE METHOD OF DESIGN, COMPOSING AND PRODUCTION
WHAT ARE THE METHOD OF DESIGN, COMPOSING AND PRODUCTION
Beyond the basic of combing text and techniques involved in creating readable, effective page layouts.
1. GRAPHIC DESIGN BASICS: Desktop publishing involves the technical application of the elements and principles of graphic design. Elements of design are the shapes, brushstrokes, colors and materials that come together to form the whole, is the building blocks of all design chosen to convey the message beyond the actual words or photos used.
Principles of design suggest how a designer can best arrange the various components of page layout in connection to the overall design and to each other. The principle of design is also known as principles of composition. How you apply those principles of determine how effective your design is in coven eying the desired message and how attractive it appear
2. CREATING A PAGE LAYOUT: Page layout beyond the technical operation of the software, good design needs the right colours, exciting layout ideas, and tried and true elements such as balance contrast, and white space. Page composition is the process of placing and arranging and rearranging text and graphics on the page.
3. Composing page elements: text composition is only not only about choosing fonts and arranging elements it’s choosing the right elements to include in the layour. Desktop publishing is the process of arranging text and graphics on the page and producing a file for printing.
Typographic or text composition is a step in that process that takes the text and ensures that its appearance is appropriate and that it enhance the overall page.
i. Composition: text composition involves numerous individuals tasks that break down into four
· Placement: how text is arranged in the page.
· Style: how the text is sized and modified
· Spacing: margins, distance between text and image, space between lines o type, columns even characters.
· Embellishment: use of drop caps bullet lists and other fine turning.
ii. Visual artwork elements
iii. Title and Heading elements
iv. Body text elements
v. Navigation text elements
5.4 CHOOSING FONTS: Too many fonts clutter up a layout: the works it harder to read. How to choose body text fonts readabilities is the most important quality for body text fonts save the fancy, decorative fonts for headlines and graphics the bulk for what we read is body copy. It’s the novels, magazine articles, news papers stories, contracts, web pages we read day after day.
Hoe to choose
Check the font at 14 points or less choose a type face that is readable at body text front size of 14 points or less. In some cases, text fonts may be large such as for beginning readers an audience with vision impairments. When browing font book or specimen pages looks at smaller sizes, not just the larger samples.
ii. Consider serif fonts for text fonts in the us at least, serit faces the norm for most books and newspapers making them familian and comfortable for body text.
iii. Aviod extremes for body text fonts choose a font that blends in a doesn’t distract the reader wit.
How to choose headline fonts headlines and other short phrases or blocks of text are often set in display type. Sizes of 18 points and larger. While readability is still important, there is more leas away foncusing fun or decotive type faces in headlines. Beyond what the head line says, it needs contracts of size or font choice or colour to make it stand out.
How to choose the headline match headline font to tone document.
Choose a font for headlines appropriately to the tone and purpose of your publication.
4. Use contrasting font styles for headlines.
5. Choose artwork
A pictures is worth a thousand words if it is used correctively.
6. Working with text
For most desk top publishing projects the text is the main element. Text composition involves both selecting the right fonts and arranging the text on the page.
7. Working with images: learn how to create, photos, and other kinds of images in your page layout.
8. Designing for the web and on-screen. Desktop publishing software is increasingly integrating rich media content tools, making it easier than even to produce complex content for multiple uses without specialized knowledge of HTML, Klash, or other programming.
9. Using PDF
Acronym for portable Document Format, the PDF file format created by Adobe systems, inc. uses the post script printer description language and is highly portable across computer plat forms.
10. Getting ready to print prepress refers to the preparation of digital files for printing-preflights is the final checks and double checks to make sure that the file are ready for printing.
11. Printing methods: after creating a project you will want to get the best output whether you use your desktop printer or commercial printing services problems in publishing desktop.
1. Panel Sizes that dre all the same with Design multi panel brochures with different sized panels.
2. Stylized type-bold, italic shaows outlines.
Graphic programs make it easy the style attributes such as italic and bold these styles may revert to plain when sending the file through a high-end RIP (rasters and image processor) used by printers and service providers. This happens if the stylized font does not have printer font in tha family to support the style.
3. Misnamed extra colours in files in consistently named from one program to another. For example, the spelling for the colour partone 185 is different from illustrator to quak to photoshop so you end up with three different names for one colour when different names for are colour which separations are printed, each of these names produces a different plate.
4. R.G. B images: scnners use the RGB colour modered, blue and green. It is necessary to converts scars to CMYK (Cyan, magneta, yellow and Black) before the sperating the files. CMYK is the colour gamut used in commercial printing.
5. Missing Bleed
Apply bleed when objects extend the edge of the paper by “1/8 to ¼” it is called a bleed. For example, if a page has a background color of black, the black area should hage over the trim marks instead of stopping at the edge. Without bleed slight shifts int eh culting equipment result ink is supposed to be to have a neat appearance with colour going to the edge of the trimmed paper, a bleed is necessary. The problem occurs when the object that needs to bleed off the edge of the page is a graphic such as a photoshop file. If the file doesn’t contain 1/8 to ¼ once it’s reached the printers, it is difficult and costly for them to create it. Other problems include:
No folding sample provided to printer
6. Photoshop file created without trap.
7. How resolutions scans
8. Incorrect mail pieces
9. Using low-end proofs for colour matching.
CHAPTER FIVE
ADVANTAGES AND PROBLEMS OF DESKTOP PUBLISHING
ADVANTAGES OF DESKTOP PUBLISHING
1. There is more control over the way text is arranged and formatted.
2. DTP can be used to bring lots of different files together on the same document.
You can import images into a DTP document from a scanner, graphics from a drawing package, frames from a video camera and text from a word processor .
3. very cost efficient
4. easy to use (user friendly)
5. loads of design
6. it is possible to place elements on the page and then move them around as you wish to create the desired product unlike word processing where the users have to works in a linear fashion
7. it is frame based that means the text and picture frames can be laid out on the page, and moved and resized as necessary.
PROBLEMS OF DESKTOP PUBLISHING
Many small business owners have reaped the benefits of desktop technology in recent years, parlaying it into improvements in marketing, advertising, and bottom-line profitability. But while desktop publishing has many passionate defenders, even proponents of the technology's usefulness for business purposes admit that problems can crop up when it is used. Complaints about desktop publishing that small business owners should bear in mind include:
Lost Productivity. Ironically, some businesses actually report declines in productivity after turning to desktop publishing, as business owners, managers, and communications personnel fall into the trap of excessive experimentation with fonts, formatting, graphics, etc. Small business owners need to show restraint when using desktop applications, and they should monitor employee use to ensure that the company's desktop projects do not become a black hole of lost hours and productivity.
In addition, owners have to recognize that the purchase of a desktop publishing system is going to require an investment of hours of studying, training, and practice on the part of the owner himself and/or one or more of the company's employees. Indeed, one business executive indicated to Association Management that the human factors associated with turning to desktop publishing were as important as the economic implications of doing so: "Make changes as gradually or as quickly as the entire staff will allow."
Poor Quality. Many business analysts and consultants have lamented that the emergence of desktop publishing has also brought with it an upswing in the amount of poorly prepared and presented brochures, newsletters, and guides dotting the business landscape, particularly from in-house staff (whether owner or employees). To avoid this potential pitfall, publishing professionals urge users to practice basic rules of presentation when desktopping, just as they would in using any other communication media. "Knowing desktop publishing technology is just the beginning," stated Tim O'Brien in Communication World. "No computer can replace your own design sense or writing ability." As desktop publishing continues to increase in popularity, he added, "it is more important than ever to take the time to actually read the material from a critical perspective prior to printing. Make sure that the writing follows a logical sequence; that there are no typos; that the layout supports the writing; that type, format and spacing work together to provide a clean look that communicates effectively."
Applicability . Consultants caution business owners and managers to recognize that desktop publishing systems, while quite useful for many organizations, have varying levels of application for companies depending on their size, industry area, and future business plans. After all, some businesses may have a far greater need for brochures, newsletters, and advertising materials (grocery stores, retail outlets, manufacturers, resorts, hospitals, etc.) than gas stations and other businesses that are less reliant on advertising/public relations.
· it takes a long time to install
· it might not give all the tool as Photoshop or Coco
· to install additional software or hardware might be required
· the staff will need some training if they are new to the program which might take up some time
CHAPTER SIX
CONCLUSION
Name of the printing press: DE BEES PRINTING SERVICES
METHOD OF DESKTOP PUBLISHING
DESIGNING: the best software to design in this case Corel draw after designing in Corel draw that is separating the color, the size and everything you need to design, in separation there is different colors like black, yellow, red (megastar) and blue (cyan), note that the combination of these 4 colors are what is called full color because all the colors appears in full color. After separation then you determine the size.
HOW TO DETERMINE THE SIZE
We have size A3, A4 (legal) A2 then you choose the size before designing because it is in the size that you choose where you design, if there is any work that its size is not in Corel draw then you use ruler to cut the size. After designing in Corel draw that is when you must have been through with separation parts, choosing size etc. then you sent it to printer and print it out in negative film (transfer). Positive film is used in digital separation while negative film is used in computer separation.
Transfer or place the negative film on the plate, make sure that it does not see sunlight when placing or printing the negative film in the plate, after placing or transferring the negative film in plate you gum it with cenotaph and dispose it in sunlight or burner which is electricity.
Burner is used for burning of plate dispose in sunlight for 1 minutes, but if is in the electricity or burner you set the minute in 5 minutes, the plate will change color immediately is one (1) minute in sunlight and 5 minutes in electricity you remove the negative film and wash the plate with the mixture of developer and water. 1 sachet of developer mixed with 4 liters of water, then use water and wash the developer away from the plate and allow it to drop water for some time, do not allow it to dry. If you don’t want to print it and immediately or even if diately you use plate gum to preserve or prevent the plate so that it will not dry by rubbing the plate gun on the plate and with this you can still use it next time, like one year and above.
HOW TO PRINT IT OUT
We use glossy card, are card etc, in printing, it looks like plane paper but is not soft. It is thick clear printing machine with kerosene and fuel to avoid mixing the work with other work that has been printed and put the plates in the damp, place the glossy card on the board, we use winner to rotate the board. Put ink that is with the same color with the plate in the ink dot. Then clean or wipe the gum on the plate with water and on or start printing machine the plate will rotate and transfer it on it to blanket and the blanket will then troll it out.
CUTTING MACHINE
You can cut glossy card to any size you want to, we cult the glossy card to A4 size in cutting machine place the glossy card rotate the pressure to compress or hold the glossy card and rotate the pressure to compress or hold the glossy card and then press cutting bottling which will then cut the glossy card immediately.
REFERENCES
McMurtrie, Douglas C. The Book: Story of Printing & Bookmaking. Dorset Press, 1990.
Pocket Pal: A Graphic Arts Production Handbook. International Paper, 14th ed., 1989.
Poynter, Dan. Book Production: Composition, Layout, Editing & Design — Getting It Ready for Printing, 3rd ed. Para Publishing, 1992.
Angstadt, Richard. "Why Typesetting Isn't as Good as It Should Be: An Experienced Typesetter Laments the Communications Problems in a Changing Industry," Publishers Weekly. September 7, 1990, p. 60.
Monkerud, Don. "Plate Full of Promises: Direct-to-Plate Technology Offers Faster and Cheaper Short-Run Color Printing," Publish. January, 1993, p. 48.
— Greg Ling
Stiff, Paul (13 September 2006). "The Stafford papers". The optimism of modernity: recovering modern reasoning in typography. Retrieved 27 December 2009.
Robin Williams, The Mac is not a typewriter: A style manual for creating professional-level type on your Macintosh (Berkeley: Peachpit Press, 1990), 11.
Thompson, Keith (8 June 1987). "MacIntosh Layout Package Remarkably Fast, Powerful". InfoWorld 9 (23): 51. Retrieved 2011-04-15.
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